Moneyball Tools

LTV Calculator

Find out what a customer is worth to your company.

Step 1 of 6

Step I

Your deals

What the file needs to have: a record of every won deal you've ever had at the company, one row per deal, with columns for:

  • an account identifier, like an account ID or company name
  • the amount of the deal
  • the date it was won
  • and any other fields you may want to split customers by, like product, lead source or region